"E-Marketing -New opportunities for improving food supply chain management."
Dr. Mrs.Madhuri R. Shinde
"E-Marketing -New opportunities for improving food supply chain management."
E-marketing means to connect the people and processes through Internet and Web, which is cost effective strategy. E-marketing provides unique insight into Global village. Internet and Web help to steamline process and new types of Marketing opportunities. Internet offers sites that helps to keep up with new development in never ending race to find and retain customers. E-marketing is evolving rapidly every thing from advancing technology to heightened competition to growing power of the customer. Internet helps marketing professionals to keep up with new developments in never ending race to find and retain customers. Internet is rich resource for information on your markets, competitors and customers, feed back on your services. E-mail is the stealth vehicle of interactive marketing. TQM is an effort of continuous quality improvement of all process products and services through increasing customer satisfaction and immoved marketing results. To face the competition to produce best product through constant innovation but total quality is an be achieved with improvement in purchasing, marketing after sales. Today quality means more than conformance of standards for purpose of reliability. E-marketing evaluates the level of quality which customer wants and pay for it. E-marketing is an integrated approach in delighting customer by meeting their expectations on continuous basis through everyone involved within the organization working on continuous basis towards improvement in quality of work understanding customer needs and satisfy their needs. E-marketing is the new way to do business. A well supply chain helps manufacturer to deliver the goods in time Relationship market is an new concept in marketing management. Building relationship programmes has expanded concept of lifetime customer. Computer systems have become a vital component of successful marketing. Internet has become necessity for all commercial and professional activities. An efficient supply chain management insure smooth and good from manufactures to customers.
""E-Marketing -New opportunities for improving food supply chain management."", IJSDR - International Journal of Scientific Development and Research (www.IJSDR.org), ISSN:2455-2631, Vol.5, Issue 1, page no.257-262, January-2020, Available :https://ijsdr.org/papers/IJSDR2001046.pdf
Volume 5
Issue 1,
January-2020
Pages : 257-262
Paper Reg. ID: IJSDR_300774
Published Paper Id: IJSDR2001046
Downloads: 000152
Research Area: Science and Technology
Country: Rajarampuri, Kolhapur, India
DOI: http://doi.one/10.1729/Journal.43948
ISSN: 2455-2631 | IMPACT FACTOR: 9.15 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 9.15 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJSDR(IJ Publication) Janvi Wave
