INTERNATIONAL JOURNAL OF SCIENTIFIC DEVELOPMENT AND RESEARCH International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2455-2631 | Impact factor: 8.15 | ESTD Year: 2016
open access , Peer-reviewed, and Refereed Journals, Impact factor 8.15
The Marketing Field and Its Predictions using the Big Data
Authors Name:
Amratha Lal
, Aneena Benny , Sigma Sathyan
Unique Id:
IJSDR2303262
Published In:
Volume 8 Issue 3, March-2023
Abstract:
ABSTRACT: Big data in marketing and retailing prediction is the use of large datasets to identify patterns and trends in customer behavior. This data can be used to make predictions about future customer behavior, such as what products they may purchase, when they may purchase them, and how much they may spend. By leveraging big data, retailers can better understand their customers and tailor their marketing and retailing strategies to meet their needs. Additionally, big data can be used to recognize new good times for growth and expansion.
Keywords:
Keywords: Big data,Marketing predictions,Harnessing potentional of big data
Cite Article:
"The Marketing Field and Its Predictions using the Big Data", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.8, Issue 3, page no.1495 - 1496, March-2023, Available :http://www.ijsdr.org/papers/IJSDR2303262.pdf
Downloads:
000337355
Publication Details:
Published Paper ID: IJSDR2303262
Registration ID:204990
Published In: Volume 8 Issue 3, March-2023
DOI (Digital Object Identifier):
Page No: 1495 - 1496
Publisher: IJSDR | www.ijsdr.org
ISSN Number: 2455-2631
Facebook Twitter Instagram LinkedIn