|
INTERNATIONAL JOURNAL OF SCIENTIFIC DEVELOPMENT AND RESEARCH International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2455-2631 | Impact factor: 8.15 | ESTD Year: 2016 open access , Peer-reviewed, and Refereed Journals, Impact factor 8.15 |
Imp Links for Author
Imp Links for Reviewer
Research Area
Subscribe IJSDR
Visitor Counter
Copyright Infringement Claims
Indexing Partner
|
Published Paper Details
|
|
| Paper Title: | A STUDY OF DIGITAL MARKETING AND ITS IMPLICATIONS |
| Authors Name: | Dr. Kamaljeet Kaur , Ms. Jaya Sharma |
| Unique Id: | IJSDR2306185 |
| Published In: | Volume 8 Issue 6, June-2023 |
| Abstract: | The goal of this review article is to investigate the influence of digital marketing and its significance for both consumers and marketers. This paper begins with an introduction to digital marketing, followed by a discussion of the mediums of digital marketing, the differences between traditional and digital marketing, and the benefits, cons, and importance of digital marketing in today's world. Marketing is no exception to the world's move from analogue to digital. As technology advances, so does the usage of digital marketing, social media marketing, and search engine marketing. Internet users are continuously expanding, and digital marketing has benefited the most because it is mostly dependent on the internet. Consumer purchasing habits are shifting, and they are becoming more receptive to digital marketing. |
| Keywords: | digital marketing, internet, online advertising, internet marketing |
| Cite Article: | "A STUDY OF DIGITAL MARKETING AND ITS IMPLICATIONS", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.8, Issue 6, page no.1343 - 1347, June-2023, Available :http://www.ijsdr.org/papers/IJSDR2306185.pdf |
| Downloads: | 000337351 |
| Publication Details: | Published Paper ID: IJSDR2306185 Registration ID:207290 Published In: Volume 8 Issue 6, June-2023 DOI (Digital Object Identifier): Page No: 1343 - 1347 Publisher: IJSDR | www.ijsdr.org ISSN Number: 2455-2631 |
|
Click Here to Download This Article |
|
| Article Preview | |
|
|
|
Major Indexing from www.ijsdr.org
| Google Scholar | ResearcherID Thomson Reuters | Mendeley : reference manager | Academia.edu |
| arXiv.org : cornell university library | Research Gate | CiteSeerX | DOAJ : Directory of Open Access Journals |
| DRJI | Index Copernicus International | Scribd | DocStoc |
Track Paper
Important Links
Conference Proposal
ISSN
 |
 |
DOI (A digital object identifier)
  Providing A digital object identifier by DOI How to GET DOI and Hard Copy Related |
Open Access License Policy
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
|
 |
 |
 |
Social Media
Indexing Partner |
|||
| Copyright © 2024 - All Rights Reserved - IJSDR | |||
Facebook Twitter Instagram LinkedIn