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INTERNATIONAL JOURNAL OF SCIENTIFIC DEVELOPMENT AND RESEARCH International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2455-2631 | Impact factor: 8.15 | ESTD Year: 2016 open access , Peer-reviewed, and Refereed Journals, Impact factor 8.15 |
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| Paper Title: | ROLE OF MEDIA IN SHAPING PERCEPTIONS OF WOMEN EMPOWERMENT IN INDIAN SOCIETY -Special Reference in Dharwad District |
| Authors Name: | SUDHA G HIREMATH |
| Unique Id: | IJSDR2312031 |
| Published In: | Volume 8 Issue 12, December-2023 |
| Abstract: | ABSTRACT: Introduction: Introduce of this article paper on Women empowerment is an important issue of women living in developing and under developing countries. The media has been large instrument to supporting the movement for women emancipation by focusing on the neglect and marginalization of the position of women in the society. It is a medium which provide support gender equality, growth of women‘s education and enhancing the status of women in society. Review of literature: According to Mahmud (2012), conceptualize empowerment as a dynamic and multi dimensional process which are influenced by mainly four determinates and dimensions. The four determinants are age (demographic status), household wealth (economic status), women‘s schooling (Social status) and very important media exposure to TV and radio. These results in various dimensions of empowerment ̳self esteem‘, ̳control of resources‘, ̳decision making‘ and ̳mobility‘. Objectives of study: The main purpose of this article is role of media in shaping perceptions of women empowerment in Indian society area at Dharwad district. Research methods: This article paper completed with the research methodology is the description, explanation and justification of various methods of conducting research. Area of Study: The present study is a role of media in shaping perceptions of women empowerment in Indian society area at Dharwad district.. Universe and Sample: total numbers of women’s sample during 2022-23 in Dharwad district of Karnataka is 1385, out of women respondents select 140 respondents only. Tools and Techniques of Data Collection: Both primary and secondary sources of data collection were used in the present study. The primary source consisted of interview schedule from the women’s in Dharwad district. Secondary data were books, magazines, journals, newspapers, census reports and records of other concerned offices etc. Data Analysis: This article studies two types of data analysis on various aspects of Demographical respondents and role of media in shaping perceptions of women empowerment in Indian society area at Dharwad district. Suggestion: This article suggested on More women’s empowerment centric programmes in the persuasive mediums can be used as an instrumental tool to change the mindset of the society. Conclusion: This article paper concludes on women’s development and mass media play significant role is to be distinguished that growth of women’s education and their entry into this business through employment has contributed to the growth of media. |
| Keywords: | Keywords: Media, Women Empowerment, Perceptions, Dharwad District |
| Cite Article: | "ROLE OF MEDIA IN SHAPING PERCEPTIONS OF WOMEN EMPOWERMENT IN INDIAN SOCIETY -Special Reference in Dharwad District", International Journal of Science & Engineering Development Research (www.ijsdr.org), ISSN:2455-2631, Vol.8, Issue 12, page no.224 - 229, December-2023, Available :http://www.ijsdr.org/papers/IJSDR2312031.pdf |
| Downloads: | 000338720 |
| Publication Details: | Published Paper ID: IJSDR2312031 Registration ID:209512 Published In: Volume 8 Issue 12, December-2023 DOI (Digital Object Identifier): Page No: 224 - 229 Publisher: IJSDR | www.ijsdr.org ISSN Number: 2455-2631 |
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